Rentomojo Limited operates a technology-driven D2C platform offering furniture and appliance rental and subscription solutions across India. It provides customers with flexible monthly plans, reducing upfront costs and the hassles of maintenance, relocation and upgrades.
Rentomojo is a market leader in India’s organised home furniture and appliance rental market, with a 42%–47% share of subscription revenue and 50%–55% share of live subscribers in FY2025, excluding water purifiers.
As of March 31, 2026, Rentomojo had 253,825 live subscribers across 29 cities, supported by 82 experience stores and a portfolio of 851,184 live rental items. Its product range includes beds, mattresses, washing machines, refrigerators, wardrobes, sofas, televisions and water purifiers.
The company follows an integrated asset-lifecycle model covering procurement, refurbishment, servicing, reverse logistics and redeployment, combining e-commerce, subscription and re-commerce to improve asset efficiency.
Rentomojo follows a subscription-based revenue model, where customers pay a fixed monthly rental fee. As of March 31, 2026, the company had 252 suppliers, 20 warehouses covering approximately 538,933 sq. ft., and operated across 29 cities.
The company offers products from brands such as Haier, Wakefit, Livpure, Godrej and Duroflex, along with its growing private-label portfolio of refrigerators, washing machines and water purifiers.
The company operates through an omnichannel model combining its online platform with 82 experience stores, supported by technology-enabled logistics and asset management infrastructure.
Rentomojo is backed by institutional investors including Accel, ValueQuest, Edelweiss, Chiratae Ventures, IDG Ventures India and Madison India Opportunities.
The company is supported by a workforce of 1,688+ in-house and contractual technicians, carpenters, painters and other operational personnel, helping manage installation, servicing and logistics across its operations.
Rentomojo IPO – Details
| IPO Opening Date | 09 September 2026 |
| IPO Closing Date | 11 September 2026 |
| Issue Type | Book Built Issue IPO |
| Issue Size | Total Issue Size: 3,10,80,978 Shares Worth ₹1255.57 Crore Fresh Issue: 37,15,449 Shares Worth ₹150.10 Crore Offer For Sale: 2,73,65,529 Shares Worth ₹1105.57 Crore |
| Face Value | ₹1 per equity share |
| IPO Price | ₹384 – ₹404 per share |
| Market Lot | 37 Shares |
| Min Order | 37 Shares [1 Lot] |
| Employee Discount | ₹20 |
| Listing At | BSE, NSE |
| Register | KFin Technologies Limited |
| QIB Shares Offered | 50% |
| NII (HNI) Shares Offered | 15% |
| Retail Shares Offered | 35% |
Rentomojo IPO – Date Schedule
| IPO Open Date | 09 September 2026 |
| IPO Close Date | 11 September 2026 |
| Basis of Allotment | 15 September 2026 |
| Initiation of Refund | 16 September 2026 |
| Credit of Shares to Demat Account | 16 September 2026 |
| IPO Listing Date | 17 September 2026 |
| Cut-off time for UPI mandate confirmation | 5 PM on September 11, 2026 |
Rentomojo IPO – Lots Size & Price
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 1 | 37 | ₹14,948 |
| Retail (Max) | 13 | 481 | ₹1,94,324 |
| S-HNI (Min) | 14 | 518 | ₹2,09,272 |
| S-HNI (Max) | 66 | 2,442 | ₹9,86,568 |
| B-HNI (Min) | 67 | 2,479 | ₹10,01,516 |
Competitive Strength
- Consistently profitable D2C player since Fiscal 2023, driven by predictable recurring revenues, acyclical performance and high return on capital employed.
- Leading furniture and appliance rental platform.
- Integrated multi-stack business model driving a self-reinforcing flywheel at the intersection of e-commerce, subscription, and re-commerce.
- Proven track record of extended reuse during asset life cycle and consistent cohort returns.
- Proprietary technology stack seamlessly facilitating end-to-end operational integration.
- Founder-led company supported by a professional management team and marquee shareholders.
Company Promoters
- Geetansh Bamania
Company Financials
| Particulars | Total Revenue | Total Expense | Profit After Tax | Total Borrowing |
|---|---|---|---|---|
| 31 March 2024 | ₹195.80 Cr | ₹173.39 Cr | ₹22.41 Cr | ₹147.22 Cr |
| 31 March 2025 | ₹271.96 Cr | ₹228.86 Cr | ₹43.11 Cr | ₹154.58 Cr |
| 31 March 2026 | ₹394.09 Cr | ₹323.85 Cr | ₹104.30 Cr | ₹187.59 Cr |
Key Performance Indicator
| KPI | Values (Mar 31, 2026) |
|---|---|
| ROE | 43.51% |
| ROCE | 25.34% |
| Debt/Equity | 0.63 |
| RoNW | 43.51% |
| PAT Margin | 26.95% |
| EBITDA Margin | 41.48% |
| NAV | 28.65 |
| Price to Book Value | 14.10 |
| Pre IPO | Post IPO | |
| EPS (₹) | 10.29 | 9.92 |
| P/E (x) | 39.26 | 40.73 |
Object Of The Issue
| Objects of the Issue | Expected Amount (₹ in crores) |
|---|---|
| Repayment/ prepayment, in full or in part, of certain outstanding borrowings and accrued interest thereon availed by the Company. | ₹70.00 |
| Payment of lease rental/ license fee for the warehouses and experience stores. | ₹42.50 |
| General corporate purposes. |
Rentomojo IPO Peer Comparison
- Rentomojo operates a technology-driven, full-stack D2C rental and subscription platform for furniture and appliances in India. As there are no listed companies in India or globally with a directly comparable business model, the company does not have any directly comparable listed peers for KPI benchmarking. Therefore, industry-level KPI comparisons have not been provided.
✅Strengths
- Strong Market Position with a leading position in India’s organised furniture and appliance rental market.
- Recurring Revenue Model supported by subscription-based rental income.
- Integrated Business Model covering procurement, refurbishment, servicing and reverse logistics.
- Growing Subscriber Base with 253,825 live subscribers across 29 cities as of March 31, 2026.
- Technology-Driven Operations supported by proprietary technology and logistics infrastructure.
⚠️Risks
- Capital-Intensive Business requiring continuous investment in rental assets and infrastructure.
- Dependence on Rental Demand as most revenue comes from furniture and appliance rentals.
- Geographical Concentration with operations concentrated across its existing cities.
- Supplier Dependence on third-party suppliers and manufacturers.
- Technology Risks including cybersecurity and system-related risks.
Rentomojo IPO Promoter Holding
| Pre Issue Share Holding | 21.49% |
| Post Issue Share Holding | 19.94% |
Rentomojo IPO Prospectus
Company Contact Information
| Rentomojo Ltd. Second Floor, B Block, BHIVE Workspace no. 112, AKR Tech Park “A” and 7th Mile, Hosur Road, Krishna Reddy Industrial Area, Bommanahalli, Bangalore Metropolitan Region, Karnataka, 560068 Phone: 9591874499 Email: secretarial@rentomojo.com Website: https://www.rentomojo.com/ahmedabad?cp=true |
Rentomojo IPO Registrar
| Kfin Technologies Ltd. Phone: 040-79615565 Email: rentomojo.ipo@iiflcap.com Website: https://ipostatus.kfintech.com/ |
Rentomojo IPO Lead Manager(s)
| 1. Axis Capital Limited 2. IIFL Capital Services Limited 3. Motilal Oswal Investment Advisors Limited |
Rentomojo IPO FAQs
| What is the Rentomojo IPO? Rentomojo IPO is a main-board IPO. The issue is priced at ₹384 to ₹404 per equity share. The IPO is to be listed on the BSE & NSE. |
| When will the Rentomojo IPO open? The IPO is to open on 09 September 2026 for QIB, NII, and Retail Investors. |
| What is Rentomojo IPO Investors Portion? The investors’ portion for QIB – 50%, NII – 15%, and Retail – 35%. |
| What is the Rentomojo IPO Size? Rentomojo IPO size is ₹1255.57 Crore. |
| What are the Rentomojo IPO Minimum and maximum lot sizes for Retail? The minimum bid is 37 Shares with ₹14,948, while the maximum bid is 481 Shares with ₹1,94,324. |
| What is the Rentomojo IPO Allotment Date? Rentomojo IPO allotment date is 15 September 2026. |
| What is the Rentomojo IPO Listing Date? Rentomojo IPO listing date is 17 September 2026. The IPO is to be listed on the BSE and the NSE. |
