Crazy Snacks Limited is a packaged food company engaged in the manufacturing of bakery products and a wide variety of snacks, including namkeen, chips, popcorn, and potato sticks.
The company markets its products under three brands — Crazy (affordable snacks & bakery products), Bity (premium cakes, breads & buns), and Baked Gold (premium cookies & rusks), targeting customers across different price segments.
Its product portfolio includes 140+ products such as rusks, cookies, breads, buns, cakes, chips, and namkeen, priced between ₹2 and ₹150, catering to both traditional and modern consumer tastes.
The company has a strong presence in North India, with Uttar Pradesh and Bihar contributing nearly 97% of revenue. It operates through 2 manufacturing facilities, supported by a distribution network of 999 distributors and 35 delivery vehicles.
As of November 30, 2024, the company had a workforce of 225 employees.
Crazy Snacks IPO – Details
| IPO Opening Date | 25 June 2026 |
| IPO Closing Date | 30 June 2026 |
| Issue Type | Book Built Issue IPO |
| Issue Size | Total Issue: 74,94,000 Shares Worth ₹31.47 Crore Fresh Issue: 59,99,000 Shares Worth ₹25.19 Crore Offer For Sale: 14,95,000 Shares Worth ₹6.28 Crore |
| Face Value | ₹10 per equity share |
| IPO Price | ₹39 – ₹42 per share |
| Market Lot | 3000 Shares |
| Min Order | 3000 Shares [ 1 Lot ] |
| Listing At | BSE SME |
| Registrar | Kfin Technologies Ltd. |
| QIB Shares Offered | 1.01% |
| NII Shares Offered | 49.33% |
| Retail Shares Offered | 49.66% |
Crazy Snacks IPO – Date Schedule
| IPO Open Date | 25 June 2026 |
| IPO Close Date | 30 June 2026 |
| Basis of Allotment | 01 July 2026 |
| Initiation of Refund | 02 July 2026 |
| Credit of Shares to Demat | 02 July 2026 |
| IPO Listing Date | 03 July 2026 |
| Cut-off time for UPI mandate confirmation | 5 PM on June 30, 2026 |
Crazy Snacks IPO – Lots Size & Price
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Retail (Min) | 2 | 6000 | ₹2,52,000 |
| Retail (Max) | 2 | 6000 | ₹2,52,000 |
| S-HNI (Min) | 3 | 9000 | ₹3,78,000 |
| S-HNI (Max) | 7 | 21000 | ₹8,82,000 |
| B-HNI (Min) | 8 | 24000 | ₹10,08,000 |
Competitive Strength
- Diverse Product Portfolio.
- Quality Control.
- Inclusive offerings across all price segments.
- In-House Packaging and Distribution.
Company Promoters
- Navin Kumar Agarwal
- Upma Agrawal
Company Financials
| Period | Total Revenue | Total Expense | Profit After Tax | Total Borrowing |
|---|---|---|---|---|
| 31 March 2022 | ₹77.97 Cr | ₹75.37 Cr | ₹2.11 Cr | ₹26.18 Cr |
| 31 March 2023 | ₹89.17 Cr | ₹84.41 Cr | ₹3.54 Cr | ₹48.01 Cr |
| 31 March 2024 | ₹129.08 Cr | ₹121.88 Cr | ₹5.32 Cr | ₹45.22 Cr |
Key Performance Indicator
| KPI | Values (Mar 31, 2024) |
|---|---|
| ROE | 17.08% |
| ROCE | 14.16% |
| Debt/Equity | 1.45 |
| RoNW | 17.08% |
| PAT Margin | 4.17% |
| EBITDA Margin | – |
| Price to Book Value | – |
| Pre IPO | Post IPO | |
|---|---|---|
| EPS (₹) | – | – |
| P/E (x) | – | – |
Object Of The Issue
| Objects of the Issue | Expected Amount (in Crore) |
|---|---|
| Funding capital expenditure requirements towards the purchase of machinery, equipment, and infrastructure enhancement in the existing manufacturing facility. | ₹9.92 |
| Repayment and/or pre-payment, in part or full, of certain borrowings availed by the Company. | ₹5.71 |
| General Corporate Purpose. | – |
✅Strengths
- Strong brand portfolio with Crazy, Bity & Baked Gold.
- 140+ products catering to different customer segments.
- Wide distribution network with 999 distributors.
- Established business with 30 years of experience.
⚠️Risks
- 97% revenue depends on UP & Bihar markets.
- Raw material price fluctuations can impact margins.
- Faces strong competition from large FMCG brands.
- Demand depends on changing consumer preferences.
Crazy Snacks IPO Promoter Holding
| Pre-Issue Share Holding | 76.14% |
| Post Issue Share Holding | 50.85% |
Crazy Snacks IPO Prospectus
- Crazy Snacks IPO DRHP
- Crazy Snacks IPO RHP
Company Contact Information
| Crazy Snacks Limited Shri Pramodaay Bhawan, 10 Park Road Officers, Residence Lane, Near Sahara Press, Gorakhpur, Uttar Pradesh, 273001 Phone: +91 98380-76426 Email: secretarial@crazy.org.in Website: https://crazy.org.in/ |
Crazy Snacks IPO Registrar
| Kfin Technologies Ltd. Phone: 04067162222, 04079611000 Email: csl.ipo@kfintech.com Website: https://ipostatus.kfintech.com/ |
Crazy Snacks IPO Lead Manager(s)
| 1. Inventure Merchant Banker Services Private Limited |
Crazy Snacks IPO FAQ
| What is the Crazy Snacks IPO? Crazy Snacks IPO is an SME IPO. The issue is priced at ₹39 – ₹42 per equity share. The IPO is to be listed on BSE SME. |
| When will Crazy Snacks IPO open? The IPO is to open on 25 June 2026 for QIB, NII and Retail Investors. |
| What is Crazy Snacks IPO Investors’ Portion? The investors’ portion for QIB – 1.01%, NII – 49.33%, and Retail – 49.66%. |
| What is the Crazy Snacks IPO Size? Crazy Snacks IPO size is ₹31.47 Crore. |
| What are the Crazy Snacks IPO Minimum and Maximum Lot Sizes for Retail Investors? The minimum bid is 6000 Shares for ₹2,52,000, while the maximum bid is 6000 Shares for ₹2,52,000. |
| What is the Crazy Snacks IPO Allotment Date? Crazy Snacks IPO allotment date is 01 July 2026. |
| What is the Crazy Snacks IPO Listing Date? Crazy Snacks IPO listing date is 03 July 2026. The IPO is to be listed on the BSE SME. |
