Veritaas Advertising Limited IPO (Veritaas Advertising IPO)

Veritaas Advertising Limited IPO
Upcoming Veritaas Advertising IPO | New Veritaas Advertising IPO

Veritas Advertising Limited is a comprehensive advertising agency that provides 360-degree services across various platforms.

The company owns advertising spaces in West Bengal, Guwahati, and Shillong, making it one of the few media-owning marketing and advertising agencies. The company also operate in Delhi, Mumbai, and Pune.

The company offers a premium ecosystem and comprehensive advertising solutions platform for advertising media services. This includes Brand Strategy, Events, and Outdoor (OOH) Media services, which cover various advertisement modes like police booth hoardings, newspaper insertions, brochures, and display of outdoor hoardings, among others.

The company’s service offering includes :

  • Create brand presence & educate your customers;
  • Increase brand reach & visibility;
  • Create high recall and goodwill for the brand;
  • Engage & interact with your targeted customers; and
  • Increase sales & boost conversions.

The clientele of the company includes some well-known names such as TVS, Honda, Ultratech Cement, Star Cement, Greenply, ITC Limited, Raipur Electronics, Mitsubishi Electrics, ILS Hospitals, ICA, Delhi Public School so on and so forth.

    As of January 31, 2024, the Company has 71 employees on its payroll.

    Veritaas Advertising IPO

    Veritaas Advertising IPO – Details

    IPO Opening Date13 May 2024
    IPO Closing Date15 May 2024
    Issue TypeBook Built Issue IPO
    Issue Size7,44,000 Shares Worth ₹8.48 Crore
    Fresh Issue: 7,44,000 Shares Worth ₹8.48 Crore
    Face Value₹10 per equity share
    IPO Price₹109 – ₹114
    Market Lot1200 Shares
    Min Order1200 Shares (1 Lot)
    Listing AtNSE SME
    RegisterMas Services Limited
    QIB Shares Offered49.75%
    NII (HNI) Shares Offered15.11%
    Retail Shares Offered35.14%

    Veritaas Advertising IPO – Date Schedule

    IPO Open Date13 May 2024
    IPO Close Date15 May 2024
    Basis of Allotment16 May 2024
    Initiation of Refund17 May 2024
    Credit of Shares to Demat Account17 May 2024
    IPO Listing Date21 May 2024
    Cut-off time for UPI mandate confirmation5 PM on May 15, 2024

    Veritaas Advertising IPO – Lots Size & Price

    ApplicationLotsSharesAmount ( Cut-Off)
    Retail (Minimum)11200₹1,36,800
    Retail (Maximum)11200₹1,36,800
    HNI (Minimum)22400₹2,73,600

    Competitive Strengths

    • Fully integrated service portfolio offering result-oriented solutions.
    • Geographical presence.
    • Diverse customer base spread across various industries.
    • Well experienced management team with proven project management and implementation skills.
    • Infrastructure to support innovative and quality solutions.
    • Meeting expectation of clients and maintaining long term relationship with clients.
    • Marque Clientele.

    Company Promoters

    • Debojyoti Banerjee
    • Sangita Debnath
    • Mina Debnath

    Object Of The Issue

    • Funding the capital expenditure towards setting up of new Police Booths in West Bengal, Assam, Maharashtra and Delhi;
    • Funding the capital expenditure in Pole Kiosks for setting up of traffic signal point displays in Kolkata, Mumbai and Pune;
    • General Corporate Purposes.
    Veritaas Advertising IPO
Object of the Issues

    Company Financial

    ParticularsTotal RevenueTotal ExpenseProfit After TaxTotal Borrowing
    31 March 20212.342.070.19
    31 March 20223.393.220.120.74
    31 March 20237.867.190.431.34
    10 February 20249.036.931.562.28
    Amount in ₹ Crore

    Key Performance Indicator

    PAT Margin (%)17.36
    Pre IPOPost IPO
    EPS (Rs)2.116.66
    P/E (x)54.0017.10

    Veritaas Advertising IPO Promoter Holding

    Pre Issue Share Holding88.74%
    Post Issue Share Holding88.74%

    Veritaas Advertising IPO Prospectus

    Company Contact Information

    Veritaas Advertising Limited

    38/2A, Gariahat South Road, Dhakuria
    Rash Behari Avenue
    Kolkata – 700 029,

    Phone: +91 33 4044 6683

    Veritaas Advertising IPO Registrar

    Mas Services Limited

    Phone: (011) 2610 4142

    Veritaas Advertising IPO Lead Manager(s)

    1. Horizon Management Private Limited

    Veritaas Advertising IPO FAQs

    Veritaas Advertising IPO FAQs
    What is Veritaas Advertising IPO?

    Veritaas Advertising IPO is a SME IPO. The issue is priced at ₹109 – ₹114 per equity share. The IPO is to be listed on NSE SME.
    When Veritaas Advertising IPO will open?

    The IPO is to open on 13 May 2024 for QIB – 49.75%, NII – 35.14% and Retails – 15.11% Investors.
    How to Veritaas Advertising IPO?

    You can apply for Veritaas Advertising IPO via ASBA online via your bank account. You can also apply for ASBA online via UPI through your stock brokers. You can also apply via your stock brokers by filling up the offline form.
    How to Apply the Veritaas Advertising IPO through 5 Paisa?

    Log in to the 5 Paisa Application with your credentials. Select the IPO. You will see the IPO Name “Veritaas Advertising”. Click on the Bid Button. Confirm your Application. Now go to your UPI App on Net Banking or BHIM App to Approve the mandate. Open a Demat Account with 5 Paisa.
    How to Apply the Veritaas Advertising IPO through Edelweiss?

    Log in to Angle One Application with your credentials. Select the IPO. You will see the IPO Name “Veritaas Advertising”. Click on the Bid Button. Confirm your Application. Now go to your UPI App on Net Banking or BHIM App to Approve the mandate. Open Demat Account with Edelweiss.
    What is Veritaas Advertising IPO Size?

    Veritaas Advertising IPO size is ₹8.48 crores.
    What is Veritaas Advertising IPO Price Band?

    Veritaas Advertising IPO Price Band is ₹109 – ₹114.
    What is Veritaas Advertising IPO Minimum and Maximum Lot Size?

    The minimum bid is 1200 Shares with ₹1,36,800 amount while the maximum bid is 1200 shares with ₹1,36,800.
    What is the Veritaas Advertising IPO Allotment Date?

    Veritaas Advertising IPO allotment date is  16 May 2024.
    What is the Veritaas Advertising IPO Listing Date?

    Veritaas Advertising IPO listing date is 21 May 2024. The IPO is to list on NSE SME.
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